Storyscience - Discover how Lacoste was able to change the brands famous logo to address issues surrounding endangered animals, and promote itself in an ethical and sympathetic way #GenZ #TheScienceOfBrandMagic http://bit.ly/2SZSDsM
![Lacoste Replaces Their Crocodile Logo With Endangered Species, And Internet Is Not Happy About It | DeMilked Lacoste Replaces Their Crocodile Logo With Endangered Species, And Internet Is Not Happy About It | DeMilked](https://static.demilked.com/wp-content/uploads/2018/03/lacoste-logo-change-design_dezeen_2364_col_8.jpg)
Lacoste Replaces Their Crocodile Logo With Endangered Species, And Internet Is Not Happy About It | DeMilked
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